Products from Werner & Mertz GmbH

Werner & Mertz GmbH

Banner Frosch

Brand Frog

Marke Frosch

The brand with the green frog has been on the market since 1986 - an eco-pioneer from the very beginning. In the mid-1980s, the topic of environmental protection gained social significance and various environmental disasters made people more aware of the issue.

Organic quality since 1986 is the product promise. The brand acts according to the cradle-to-cradle principle: all product components should be kept in circulation. For example through plant-based and biodegradable formulation alternatives. For example, the surfactants (washing-active substances) we use are based on plant-based raw materials - preferably from European cultivation - such as rapeseed, sunflower or olive. The vegan products additionally do without harmful ingredients such as microplastics, phosphates or parabens.

However, the idea of circulation also plays an important role in the packaging. Therefore most of our bottles are made of 100% recycled material (old plastic) and are 100% recyclable.

Frosch und Umwelt

Frog and environment

Organic quality since 1986 is not a buzzword for us. We actually live sustainability. Sustainability therefore plays a role not only in the recipe - but also in packaging and production. In the production of Frosch products, environmental and sustainability considerations have top priority throughout the entire value chain. Werner & Mertz has been environmentally validated since 2003 (EMAS III). This means that we have committed ourselves to proving every year that we have improved even further in terms of environmental protection and resource conservation.

Innovative plant-based recipes, the use of recycled packaging and recyclable packaging labels, adhesives and paints as well as the manufacture of the products and the associated transport routes - holistically sustainable is our motto.

Green power formula with nature-based active ingredients to underline care and cleaning properties.
With surfactants renewable vegetable origin - with high, fast biodegradability.
Excellent skin-friendliness of the dermatologically tested formulations. Minimized use of mild preservatives and carefully selected perfume components or none at all.
Free from phosphate, borate, formaldehyde, EDTA and halogen organic compounds.
Less environmental impact due to reduced use of packaging material and future-oriented use of recycled and recyclable materials
Vegan, without animal ingredients.
Sustainable and energy-conscious production at manufacturing sites whose environmental management is certified according to EMAS, ISO 50001 and A.I.S.E.
The company's own water treatment plant to ensure the highest standards of hygiene for our products and maximum waste water treatment.
More than 30 years of experience in the development and production of environmentally friendly care and cleaning products


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Produktbild von Frosch Spül-Reiniger
Frog Baby Rinse Cleaner Refill Pack, 500ml
Powerful but gentle cleaning without perfume and dyes In a practical and ecologically sensible refill pack Frosch Baby Rinse Cleaner powerfully yet gently removes milk, porridge and food residues from baby accessories such as baby...
Content as of each 0.5 l (€7.50 * / 1 l)
From €3.75 * more options available
Produktbild von Frosch Weichspüler "Wäsche-Weich"
Frog Baby fabric softener, 750 ml (30 wash loads)
Now allergy sufferers and young and old people with very sensitive skin can cuddle with the laundry without any problems The Frog Baby Underwear Soft is a vegan, hypoallergenic and dermatologically tested fabric softener. The gentle...
Content as of each 0.75 l (€6.60 * / 1 l)
From €4.95 * more options available
Produktbild von Frosch Spül-Reiniger
Frog Baby Rinse Cleaner, 500ml
Powerful but gentle cleaning without perfume and dyes The Frog Baby Rinse Cleaner removes milk, porridge and food residues on baby accessories such as baby bottles, teats, teething rings or washable toys in a powerful yet gentle way. The...
Content as of each 0.5 l (€12.90 * / 1 l)
From €6.45 * more options available
Produktbild von Frosch Waschmittel
Frog Baby liquid detergent 1,5 L (21 wash loads)
Powerful against stains - gentle on delicate baby skin The Frosch Baby detergent has been specially developed for the needs of babies, toddlers and allergy sufferers and is suitable for white and coloured laundry. The powerful formula...
Content as of each 1.5 l (€4.63 * / 1 l)
From €6.95 * more options available